Think of how, during the 1972 federal election, the media published an unflattering photo of Progressive Conservative leader Robert Stanfield dropping a football.
Many consider it one of the top “gaffes” in Canadian political history.
But was it also a case of the media subconsciously planting doubts in the minds of voters as to Stanfield’s masculinity?
If he can’t catch a football he must be a nerd, nerds are weak, weak people are bad leaders.
Or how about the time the CBC’s Rick Mercer launched a petition during the 2000 federal election to get Canadian Alliance Leader Stockwell Day to change his first name to “
Was that funny or was it bullying? Was the subtext of Mercer's "joke" that Day was something less than a man?
Certainly it got voters laughing at Day.
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